OUR MISSION AND HISTORY

Created in 2019 and launching in 2021, 5OUL is a fashion brand inspired by the progressive decade of the 70's. During a time of social injustices, the 70's were defined by empowerment, rebellion, and solidarity. It was also a time of bold colors, prominent patterns, and eye-catching statement pieces. 5OUL strives to embody all aspects of this influential era, and we are dedicated to celebrating the eccentricity of each individual.